25%+
Attributed Revenue
Email & SMS consistently account for 25%+ of total revenue once a proper retention system is in place.
20+
Rentention Systems Built
From early-stage brands to scaling teams — each system tailored to the customer journey, not templates.
5M+
In Revenue Generated
Kunden erleben in nur wenigen Wochen konsistente, messbare Fortschritte.
The PROBLEM
When growth depends on ads, something’s missing.
For many e-commerce brands, growth is driven by paid ads. Customers buy once and disappear, while retention is left unmanaged. Without a system to capture repeat revenue, every month starts from zero again.
Too much revenue depends on ads
Growth feels good on the surface, but underneath, rising acquisition costs eat into margins and increase risk.
Customers buy once and then disappear
Repeat purchases are underdeveloped, leaving revenue heavily dependent on constantly acquiring new customers.
No time or internal expertise for retention
Retention is important, but it’s always deprioritized — there’s no one owning it as a system.
THE SOLUTION
A system for predictable retention growth.
We design, build, and manage retention systems that increase customer lifetime value, stabilize revenue, and reduce the pressure on paid acquisition.
Audit &
consulting
We audit your email & SMS setup to uncover revenue gaps, retention leaks, and the highest-impact opportunities to focus on first.
Strategy & account management
We own the retention strategy end-to-end, turning insights into a clear roadmap and keeping execution aligned with growth goals.
Automations & flow setup
We build high-impact flows that run in the background and generate repeat revenue automatically across the customer lifecycle.
Monthly campaigning
We plan and send campaigns that convert — aligned with your calendar, launches, and promotions, not random blasts.
List growth & segmentation
We grow and segment your list so the right message reaches the right customer at the right moment.
Deliverability optimization
We protect inbox placement and sender reputation so your emails actually get seen — not filtered or ignored.
HOW WE DO IT
A clear path to repeat revenue
STEP 1
Retention audit
We audit your current email & SMS setup, flows, data, and performance to identify revenue leaks, retention gaps, and missed opportunities across the customer journey.
STEP 2
Deep quantitative customer research
We analyze real customer data (reviews, surveys, behavior) to understand what your customers actually think, feel, and care about to write emails that feel uncomfortably relevant.
STEP 3
System build
We design and implement a profit-first retention system: core flows, segmentation, automation logic, and messaging built to increase LTV and repeat purchases.
STEP 4
Ongoing optimization & campaigns
We manage campaigns, test offers and messaging, and continuously optimize the system — turning retention into a reliable, compounding revenue channel.
THE SOLUTION
Designs that convert and don't just look good.
We design, build, and manage retention systems that increase customer lifetime value, stabilize revenue, and reduce the pressure on paid acquisition.
REAL RESULTS BACKED BY DATA
Our case studies
Case 1
$400k in attributed revenue from automated flows
We rebuilt the core lifecycle flows end to end including welcome, abandonments, post purchase, and winback.
Case 2
$1.5M in revenue with a sucessfull Q4 retention strategy
We designed and executed a full Q4 retention strategy combining lifecycle flows, targeted campaigns, and customer led messaging.
Case 3
122% increase in email revenue in the first 40 days
We analyzed customer and performance data, refined the retention strategy, and launched new lifecycle flows focused on repeat purchases.
BOOK A CALL
Book a free retention audit
Pick a time that works for you and we’ll review your current email & SMS setup together.
Meet the founder
Marco Bode
I’ve spent over five years working in DTC and built my own skincare brand from scratch — including the mistakes that come with it. I’ve run paid ads, chased growth, and learned firsthand why revenue that depends on acquisition alone is fragile. That experience is what pulled me into retention and lifecycle marketing. Today, I focus on building data-driven systems that compound over time instead of resetting every month.
TESTIMONIALS
Why our clients love working with us
Honest feedback from brands we work closely with.
Marco and his team are excellent at what they do. They exceeded my expectations because they also have an eye for detail and make excellent decisions. They are fast, accurate, and independent. Their instructions are crystal clear, and there are almost no queries.
Max Schaumburg
Founder of WoodBold
Marco is great at communicating! He responded to all our wishes and needs. I can wholeheartedly recommend his work and the team at Adaptic. Thank you again.
Johannes Schubert
Founder of Aperitivo Kollektiv
Perfect implementation, good suggestions, beautiful design, excellent communication. Overall, we are very satisfied and will definitely work the Adaptic team again.
Robert Beck
Managing Director of BeTrue
I’d been working with a different agency for four months, and Adaptic accomplished more in two weeks than the agency did in that entire time. I’m very impressed by the attention to detail and the strategic thinking behind the email campaigns. Highly recommend working with Adaptic.
Tyler Wood
Founder Future Nurse Bundle
Adaptic delivered outstanding email marketing services with a keen eye for detail and a high level of professionalism. Working with them was a breeze thanks to their punctuality, proactive communication, and quick responses. Highly recommend!
Yves Cannazza
Carmex Switzerland
FAQ
Frequently asked questions.
What kind of revenue increase can I expect?
Our clients typically see a 10-35% lift in overall revenue from retention marketing within 90 days. For established email programs, this channel often accounts for 20-30% of total store revenue. Your results depend on your current setup, list size, and product margins. We provide personalized projections during our strategy call.
What’s the process to get started?
We start with a short discovery call to understand your goals, then put together a tailored strategy and onboarding plan to get started quickly.
Do you work with brands under $1M/year revenue?
Yes! For brands under $1M/year, we recommend our Core Foundation Flow Build-Out. It's a one-time build that covers everything you need to get your email marketing engine running: welcome series, abandoned cart, post-purchase, browse abandonment, and more.
How long does it take to see results?
You'll see results in two phases: Quick wins (14 days) with improved email metrics, and substantial revenue impact (60-90 days) as flows are built and campaigns optimize. We typically have you on our first strategy call within 3 days, first assets for review in 7-10 days, and campaigns launching in 2-3 weeks.
Do you offer free ad account audits?
We offer free audits for email and SMS accounts, giving you a clear overview of what’s working, what’s missing, and where the biggest growth opportunities are.
How much involvement is required from our side?
Minimal. We handle strategy, execution, and optimization. You’ll stay informed, but you won’t be managing another agency.
What if we want to bring this in-house later?
That’s fine. Our systems are documented and transferable. We’d rather build something that works long-term than lock you in artificially.
A brand by Bode Media GmbH
Bode Media GmbH Ackerweg 3, 9212 Arnegg Switzerland
Bode Media GmbH Ackerweg 3, 9212 Arnegg Switzerland
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Contact
Marco Bode
Founder
hello@adapticagency.com